Meet our team.

Emily DeLay

Co-Founder and Chief Executive Officer

Emily DeLay started her career as a professional ballet dancer before studying business at the University of Minnesota Carlson School of Management. She went on to pursue a career in the healthcare and high tech sectors but continued to share her passion for dance as a group fitness instructor at Lifetime Fitness. 

During the global pandemic, Emily was inspired to launch Alljoy, a global community that helps its members choose joy through dance, fitness, parties, travel and more. With her infectious energy, Emily creates a welcoming, non-intimidating space for both dancers and non-dancers to express themselves through movement. She speaks and appears regularly as a fitness professional and entrepreneur.

Contact for media and event inquiries.

Nes Rotstein

Co-Founder and Chief Operating Officer

Born in Argentina, Nes grew up in England and the United States. After completing his doctorate in Polymer Physics at the University of Minnesota, he went on to a successful career in global sales and business strategy for Fortune 50 companies and the hedge fund industry. He serves in leadership and Board roles for a number of non-profits in the areas of arts and education.

Passionate about fitness, Nes was a competitive runner for many years and continues to be an avid cyclist. Now focused on group fitness, he is a hiphop dancer, choreographer, and teacher.

Contact for business partnership inquiries.

Kassie Murawski

Marketing Director

What fills Kassie's joy tank?

  • Dancing to Emily's "Salute" Joy Jam choreo #girlpower
  • Editing blooper videos
  • Sharing a pint of Ben & Jerry's Half Baked with my boyfriend
  • Eating french fries with aioli
  • Crushing a deep forehand in the back corner
  • Belting out the classic oldies on a long drive with the windows down
  • Traveling all over the world!!! Taking videos and pics

Kelsey Duncan

Creative Director

What fills Kelsey's joy tank?

  • Singing all the words to "Ice Ice Baby" at a karaoke bar
  • Wrapping presents
  • Photo editing
  • Devouring a chicken strip basket in record time
  • Handstand contests (ex gymnast)
  • Eating peanut butter on pizza
  • Photoshopping friends in hilarious scenes
  • Telling dad jokes

Clay Hickman

Technology Director

What fills Clay's joy tank?

  • Sailing and traveling 
  • Watching or playing ice hockey 
  • The last chapter of a really good book! 
  • Chillin' with friends 
  • Blue skies and beaches 
  • Vegan burgers in California